CLEAR ADVICE STARTS WITH CLEAR SOURCES

Useful. Traceable.
Honest about the limits.

A calmer starting point for new parents, with a clear route back to the guidance behind it.

Who makes these guides?

The parent field guide is published by Studio Next Ltd, the team behind Nova Baby. The guides combine summaries of public guidance with original practical checklists and visual explanations. AI tools assist research, drafting, design and technical checks. They do not provide clinical review.

This first edition has not been reviewed by a qualified clinician. We do not claim professional medical authorship or endorsement from the organisations we cite.

Where the information comes from

We prioritise UK public health guidance from the NHS, specialist safer sleep guidance from The Lullaby Trust, and established organisations such as UNICEF UK. Sources sit beside the relevant sections and at the end of each guide. “Sources checked” means we checked the referenced public pages on that date; it does not mean a clinician reviewed our text.

What the guides are for

These are general educational resources for expecting parents and people caring for newborns. They are not a diagnosis, a personalised feeding plan or a substitute for your midwife, health visitor or doctor. Babies born early or with medical needs may need different advice. Your own care team’s plan comes first.

Guidance and services vary by country. These pages use UK sources and explain when a service or appointment is specific to England. Outside the UK, use local guidance and emergency numbers.

How we treat sleep and feeding

We avoid promises that a baby will sleep through the night, rigid newborn timetables and feeding targets presented as universal rules. We aim to support breast, formula and mixed feeding without judgement. A tracker can help you recall events; it cannot tell you that a baby is medically well.

Corrections and updates

We check links and factual claims during preparation. Future editorial updates should recheck the guidance and change the displayed date only when a meaningful review or update happens. If you spot an error, please email hello@getnovababy.com with the page and the source. We do not offer medical advice by email.

Using the visuals

You are welcome to save and share Nova’s original parent guide visuals for personal, non-commercial use with attribution and a link to the full guide. Keep the source, date and safety context visible. Do not imply endorsement by the organisations referenced. Contact us about other reuse.

About the app

Nova Baby is an iPhone app for logging sleep, feeds and changes. The library is free to use without the app or an account. Any app links are to our own product; we do not use affiliate product links in these guides.

First edition: 1 November 2026.